The Oxford dictionary defines SASSY as being ‘lively, bold, and full of spirit; cheeky’ And that is exactly the ethos and campaign management style we bring to clients. Sassy is not a traditional cookie cutter marketing agency. We work holistically on each and every client with unique purpose and solutions that are a spirited, bold and often a tad cheeky.
Sue Mills, the Sassy Marketing Founder, develops smart and innovative Sales and Marketing strategies for small to medium sized businesses to maximise market share and profits. Our sweet spot is within the financial, medical and related sectors but work with other businesses who are seeking sassy campaigns to cut through the chatter.
► Marketing & Sales Strategies (On & Offline ) ► Branding ► Re-Branding
► Copywriting ► Websites ► Design Development ► Integrated Campaigns
Co-designing New Business Campaigns, we can help your business appeal to your target market. Successful campaigns tend to be carefully researched, well thought-out and focused on details and execution, rather than resting on a single, grand idea. We do this by co-designing and aiding the execution of strategies and plans, that can take your business to the next level.
As a business owner herself, Sue understands the difficulty many of you might be facing each day as we wear so many different hats when we have a business to run. We sometimes end up making the age old mistake of working too much IN your business and not spending enough time working ON your business. You get so caught up servicing your clients, that your marketing and sales efforts suffer. When you finally catch on, you’ve lost momentum and need to start from scratch. And so the cycle continues. Sound like you?
Sassy Marketing have been working with the big end and smaller end of town in the financial and medical services sectors for nearly 5 years now, and Sue has been doing so for close to 20 years. We have come to believe that there is no ‘cookie cutter model’ for all business. We believe that it is rather about cutting through all the noise, and standing out from your competitor, being nimble and open to change. Daring to be different, whilst at the same time strive to be the best in your market!
Everything we do at Sassy, is about challenging the status quo. So, with a fresh and sassy determination, I launched our boutique marketing and communications agency to meet a gap in the market. I perceive this gap to be a desperate need for a service which harnessed the differences between Sales and Marketing, and could provide both without the associated astronomical costs that inevitably comes with Marketing Agencies who understand very little about sales fundamentally.
We walk beside our clients with integrity and care as a scalable marketing partner who focuses on the end game results without the expensive gimmicks or corporate clichés. We do this by way of smart, creative and bespoke strategies that work!
Efficient, knowledgeable and just gets things done!
Sue is a very conscientious and very dedicated industry partner to our business. She handles all our marketing from website content to business cards to online paid and unpaid advertising and a whole lot more. I would recommend her to anyone trying to enhance and increase their online and offline presence.
I had the pleasure of working with Sue on several projects. Sue is upbeat, capable and extremely collaborative with a particular talent for taking on new projects that were both difficult and critical to the company’s growth. I remember when Sue lead the redesign of the Company brand engaging with everyone to provide their views. The outcome was a new company logo and branding that the entire team were proud to be a part of. It was a great result. Everyone liked working with Sue and I believe that she would be an asset to any team
Sue had a courageous approach to reviewing some of my website communications. She had some unique and cracker suggestions to drive more traffic. I loved that she takes time to understand the person behind a company brand so marketing is always ‘on tone’ and not corporate waffle.
Sue is one of those few people I’ve worked with who can think big picture and strategically as well as go deep into the detail and get meticulous. This is a rare trait and it’s for this reason I recommend Sue to anyone who’s looking for someone to help them with their marketing efforts. Be it strategic marketing plans to generate new business or action plans to drive customer loyalty, Sue is the person you want on your team.
Sue is an open, honest and down to earth marketing expert. She takes pride in her work but never makes you feel like you are being spoken down to. She is an educator and a fantastic listener and communicator. I highly recommend Sue for her services and will continue to work with her and refer her to anyone looking for a tailored marketing business strategy with flair and heart.